The new Kia is designed to impress with its intriguing gas mileage specs. The Kia Niro is the company’s new subcompact hybrid SUV.
The South Korean automaker has announced the price for the new vehicle that is set to arrive at dealerships within the next few months. The Kia Niro will start at a base price of $23,785, including an $895 destination fee. This price comes with the FE trim, the lowest of five trim levels offered.
Other trim levels and prices include the LX which starts at $24,095; the EX, starting at $26,595; the Touring, $30,545; and a limited-run Launch Edition, $28,895. All prices include destination.
The Kia Niro gets an estimated 52 miles per gallon in the city and 9 mpg on the highway, for an estimated 50 mpg combined. The Niro gas mileage is only a mile or two shy of the most popular hybrid, the Prius.
The FE edition comes standard with 16-inch wheels, six-way adjustable front seats, keyless entry, a 7-inch multimedia touchscreen, a backup camera, and Android Auto and Apple CarPlay smartphone integration.
The LX edition also includes Kia’s Smart Key system which offers push-button start. Other additions to this level include roof rails and LED rear combination lamps. By upgrading to the EX version, buyers will get to experience the heated cloth-and-leather seats, a leather-wrapped steering wheel, LED daytime running lights, heated power folding mirrors, front foglights, blind spot monitoring, rear cross-traffic alert and lane change assist.
The Touring level adds even more features, but it does take a hit on the fuel economy of the vehicle. The Touring gets 46 mpg in the city, 40 mpg on the highway and 43 mpg combined. Additional features to the Touring include: a power sunroof, front and rear park assist, heated and ventilated seats, a heated steering wheel, a 10-way power memory driver’s seat and a premium eight-speaker Harman Kardon stereo.
The Launch edition of the vehicle is just right below the Touring level and comes in either Snow White Pearl or Aurora Black Pearl paint. The Launch edition features an eight-inch touchscreen navigation system and an eight-speaker Harman Kardon sound system.
The Super Bowl tease of the vehicle is already in full swing and the ad campaigns have already begun, featuring Melissa McCarthy voicing the TV spots.
The Niro is slightly cheaper than the Prius and about the same price as the Hyundai Tucson, however, the Tucson is far less efficient.